As the presenting sponsor at Playlist Live, an annual convention of Online Creators and their biggest fans, ACUVUE teamed up with the most powerful Influencers for our audience: The Merrell Twins and Alisha Marie. We invited fans to see the event through their new ACUVUE® perspective and encouraged attendees to submit an on-the-spot casting tape. Two lucky winners experienced their #ChangeItUp dream, and we captured their inspiring transformation stories for digital and social content.